Privacy Policy

Effective Date: 12/29/2025

1. Introduction

At Prodigy Chiro Care (“we,” “us,” or “our”), we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy describes how we collect, use, disclose, and protect personal information when you visit our website https://prodigychirocare.com (the “Website”), receive services from our chiropractic practice located in Los Angeles, CA (the “Practice”), or otherwise interact with us. This policy also describes your rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA) if you are a California resident.

2. Information We Collect

We may collect the following categories of personal information:

1. Personal Identifiers

• Name, address, email address, telephone number, date of birth, health insurance information.
• Website identifiers, such as IP address and cookies.

1. Protected Health Information (“PHI”)

• Health and medical information gathered when you receive healthcare services (subject to HIPAA and California patient privacy laws). 

1. Usage and Technical Data

• Pages visited, device/browser type, time of visit, and other analytics. 

3. How We Use Your Information

We use your information to:

• Provide, manage, and improve our services.
• Schedule appointments and send reminders.
• Communicate with you regarding care and inquiries.
• Process billing and insurance claims.
• Personalize your experience on our Website.
• Send marketing communications with your consent. 

4. Legal Bases for Processing

For Website data and marketing communications, our legal basis includes your consent and our legitimate interests. For PHI related to treatment, payment, or healthcare operations, processing is also governed by HIPAA and California medical privacy laws. 

5. Disclosure of Your Information

We may share your personal information with:

• Service Providers: Third parties who assist in scheduling, billing, email delivery, analytics, and Website hosting.
• Legal Authorities: As required by law or to respond to legal requests.
• Business Transfers: If we merge with or are acquired by another practice. 

We do not sell or share your personal information for commercial marketing purposes without your explicit consent. 

6. California Privacy Rights (CCPA/CPRA)

If you are a California resident, you have the following rights regarding your personal information, subject to applicable law: 

1. Right to Know/Access
   You can request the categories and specific pieces of personal information we have collected about you, where it was collected, and how it is used or shared.
2. Right to Delete
   You may request deletion of personal information we have collected from you, with certain exceptions.
3. Right to Opt-Out of Sale or Sharing
   You have the right to opt out if your information is sold or shared. We do not sell your personal information for commercial purposes, but if this changes, you will have a right to opt out.
4. Right to Non-Discrimination
   We will not discriminate against you for exercising your privacy rights.

To exercise any of these rights, please contact us using the information in Section 10 below.

7. HIPAA & Medical Privacy Notices

When you receive health care services, we are also required to comply with the HIPAA Privacy Rule and state medical privacy laws. These laws protect your medical records and PHI. You may have additional rights regarding access, correction, and disclosure of your health information. Separate Notice of Privacy Practices may apply to your medical records.

8. Security

We use reasonable administrative, technical, and physical safeguards to protect your information. However, no system is completely immune from security risks.

9. Children’s Privacy

Our Website and services are not directed to children under 18, and we do not knowingly collect personal information from children under 18.

10. Contact Us

For privacy inquiries, to exercise your rights, or to request updates or deletions, contact:

Prodigy Chiro Care
Phone: (213) 432-4476
Email: prodigychirocarehq@gmail.com

11. Changes to This Privacy Policy

We may update this policy from time to time. Updates will be posted on the Website, and the Effective Date above will be revised.